Real Estate SEO That Builds Your Pipeline (Not Zillow's)
Stop renting leads from Zillow at $40K/month. Build organic search visibility that brings buyers and sellers directly to you.
The Problem
Zillow Premier Agent is a money pit -- $40K/month for garbage leads that go to three other agents simultaneously. Only 6% of visitors even use IDX search on agent websites. And platforms like Opcity take 35% referral fees on top of your brokerage split. You're working harder than ever but keeping less of every deal. The real estate agents who win long-term are the ones who build their own lead pipeline instead of renting someone else's.
of visitors use IDX search on agent websites
Source: NAR Research
referral fee charged by Opcity and similar platforms
Source: Inman
of homebuyers start their search online
Source: NAR
How We Help
We help you rank for the searches that matter: '[neighborhood] homes for sale,' 'best realtor in [city],' 'how much is my home worth [city].' We build content that establishes you as the local market expert and optimize your Google Business Profile to capture 'realtor near me' searches. The goal: leads that come to you directly, not through a platform that takes a 35% cut.
How It Works
Audit & Strategy
We analyze your current rankings, competitors, and local market. You get a clear roadmap with prioritized actions.
Execute & Optimize
We implement on-page, technical, and local SEO improvements. Content is created to answer the questions your customers actually ask.
Report & Scale
Monthly reports show rankings, traffic, and leads -- not vanity metrics. We double down on what works and cut what doesn't.
Results That Speak
Case studies from real estate clients coming soon. In the meantime, let's talk about what we can do for your business.
Frequently Asked Questions
Is Zillow Premier Agent worth it?
For most agents, the math doesn't work. You're paying top dollar for shared leads with low conversion rates. SEO builds your own pipeline of exclusive leads at a fraction of the long-term cost.
Do I really need a website if I have a brokerage page?
Yes. Your brokerage page is a listing within their site. A personal website that you control lets you rank for local searches, build your brand, and capture leads without sharing them.
How do I rank for 'realtor near me'?
It starts with Google Business Profile optimization, local citations, and a website with neighborhood-specific content. We build your local authority step by step so you appear in the Map Pack for realtor searches.
Does content marketing work for real estate?
Yes -- one agent posted daily for 60 days and saw website traffic jump 50%. The key is creating hyperlocal content: neighborhood guides, market reports, and answers to the questions buyers and sellers actually ask.
What about AI search for real estate?
When someone asks ChatGPT 'best neighborhoods in [city] for families,' you want your content cited in the answer. We optimize your content for AI search with structured data, clear statistics, and authoritative local insights.
Get Your Free Real Estate SEO Audit
See exactly where your real estate business stands online. No commitment, no sales pitch — just data you can act on.